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 Feedback from delegates on a MENTA workshop on Publicity on a Shoestring:
"Very good, well presented.
Liza is brilliant."
"All of it was extremely helpful and
well presented - very informative."
"I found the overall details and
the interactive styles most useful
and enjoyable." |
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 Feedback from a series of marketing workshops for Business Link East
“Liza is a very passionate lady and will be of huge benefit to any business looking to improve profit or improve their marketing skills and spend money correctly on marketing budgets.”
Cheryl Wood, Senior Events Executive-Core Programme,
Business Link
Liza has achieved a 97% positive feedback from delegates attending the series of Dynamic Marketing workshops she has been running for Business Link East, helping companies to better understand how they can use marketing cost effectively to achieve their corporate goals and enhance profits.
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 Feedback from delegates on a Bury St Edmunds Chamber of Commerce presentation on branding:
“You do a great and
professional job.”
“I found the clear, concise explanation of terms and highlighting the obvious
(which is not often thought
through) most helpful.”
“The reason I came was simply because it was you giving the presentation and I think you are great! My fave part of the presentation was your examples of good and bad branding. Keep up the good work.” |
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GAIN A SMARTER APPROACH TO MANAGEMENT
AND MARKETING
WHERE ARE YOU NOW
Business success depends largely on effective management and a well motivated team who have the right attitude when it comes to marketing. We have all heard of working smarter, not harder, but implementing this concept is not always as easy as it might seem.
Self knowledge and discipline are key starting points. Then come skills on how best to manage other people, to encourage a trusting and dynamic work climate and foster a corporate culture that is in line with your goals and objectives.
But traditional management is usually based on rules, fixed job specifications and frequently the additional burden of targets.
A DIFFERENT APPROACH
Often the most effective way of achieving your corporate goals is to promote an environment where individuals are encouraged to make suggestions, develop ideas, and where mistakes on the way are accepted. Sometimes great progress comes out of accidental discoveries or people doing something outside the remit of their normal role (think of Post-it™ Notes).
By joining one of Abucon’s workshops you will unleash your creative potential and discover how you can become a more effective manager through better communication with your team.
NEED BETTER MANAGEMENT AND MARKETING FOR YOUR BUSINESS?
Then look no further. Abucon has developed a wide range of half-day and one day interactive management and marketing workshops as well as one-to-one coaching.
WHO ARE THEY FOR?
Designed to meet the needs of executives in all industries and service sectors whose responsibilities include management and marketing, these workshops are ideal as a refresher for those looking to acquire creative input and fresh views, as well as managers new to a marketing role who need to understand their role quickly and learn how to implement practical ideas that really work.
WHAT TOPICS ARE COVERED?
Topics can be bespoke for in-house events or pre-determined for commercial training courses. Examples of interactive seminars include:
- Seven Secrets of Low Cost Marketing
- Stand back and manage!
- Gaining Effective Press Coverage Without an Advertising Budget
- How To Write Effective News Releases and Newsletters
- Public Relations for Virgins - What Can You Achieve?
- Delegation - give space, get results
- Branding - Far More than just Image, Logo and House Style
- Copywriting Features for Trade and Technical Press
- Avoiding the dangers of recruiting mainly for experience and qualifications
- Building an effective team
- Dynamic and Stress Free Industrial Presentations
- Fundamentals of B2B Marketing
- Marketing for Non-Marketing Managers
- Achieving Success through PR and Publicity
YOUR NEXT STEP?
Call Liza Jones today (020 7834 1066) to discuss your needs and either join an existing workshop or explore the opportunities offered by bespoke seminars and one-to-one coaching for the transfer of management, marketing and corporate communications skills and expertise.
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